Shilpa Shetty announces 'official fan wear' for her IPL team

Team Rajasthan Royals has announced the signing of leading fashion label Provogue as the team’s 'Official Fan Wear Partner’, for the upcoming sixth season of the Indian Premier League (IPL).

Bringing in the 2013 season in its signature royal style, Rajasthan Royals and Provogue organised a unique fashion extravaganza to mark the association.

Shilpa Shetty and Rahul Dravid at the Rajasthan Royals Provogue Fanwear Launch

Collaborating with the brand’s top designers, Shilpa Shetty Kundra, co-owner Rajasthan Royals, unveiled her glamorous creations that are specially crafted for the Royals’ fan community. The incredible spirit of the team inspires the once-in-a-lifetime collection that embodies the best of suave and sophisticated yet youthful and fun dressing at the same time.

The exclusive line features a range of stylish and eye-catching yet to be launched linen shirts and polo t-shirts, in colour palettes comprising shades of blues, greens and pastels.

Taking a break from their on-field performance, the entire Royals brigade including, Captain Rahul Dravid, Ajinkya Rahane, Shaun Tait, Brad Hogg and Kevon Cooper, walked the ramp displaying Provogue’s stylish range of merchandise.

Tim Eynon, CEO, Provogue said, “We are very thrilled to be associated with a team like Rajasthan Royals as Official Fan Wear Partner for this season of the IPL. Tonight we've showcased among the very best in our specially created Spring Summer 2013 collection and we’re sure fans will love the ensembles.”

Raghu Iyer, CEO, Rajasthan Royals said, “We aim to create meaningful connect and excitement with our fans who are truly the brand ambassadors of Rajasthan Royals and carry the team’s spirit wherever they go.”

Shilpa Shetty Kundra, co-owner, Rajasthan Royals said, “We are excited about this new venture with Provogue. Designing clothes has been a wonderful experience and I am delighted to have had a chance to do it for our fans. The collection is innovative, high quality, originally designed and priced to suit the taste and desires of our fan community.” – TWL Bureau