The Weekend Leader - Why supermodels are dumping the ramp and jumping to films | Culture | Gurgaon

Why supermodels are dumping the ramp and jumping to films



Vol 6 | Issue 46

Neha Dhupia, a former Miss India who eventually turned to Bollywood, feels the era of supermodels is waning out from the country's fashion scene because most models are smitten with the glitz and glamour of the silver screen. However, she finds nothing wrong with the trend.

Madhu Sapre, Sheetal Mallar, Mehr Jessia Rampal and Nethra Raghuraman are some of the names who graced the ramps as supermodels, but stayed away from the greasepaint of Bollywood.

Neha says the creative liberty that movies offered was one factor that made her enter Bollywood (Photo: IANS)

Nowadays, with many models turning to Bollywood after a short career in the profession, Neha shared that the "supermodel era in the country is long gone as many supermodels get bitten by the Bollywood bug."

"Bollywood is just a more long-lived fruitful business. If you look at all these girls...ask Deepika (Padukone), Nargis (Fakhri), Lisa (Haydon).... they want to get into movies because as a model, you have growth up to the point of being supermodel. Once you become a supermodel, it's a gradual progression. Why should they be denied that? " Neha said in an interview here.

"Why should anybody be denied growth? It is a stepping stone and there is nothing wrong with it. Now I also see that in the industry, by the time somebody makes a mark, there is another person following it up... it's a very competitive space," she added.

Neha is currently a judge and an anchor of TV "Kingfisher Supermodels 3" -- a popular model hunt. In the NDTV Good Times' show, Neha is also mentoring 10 supermodels who would battle it out through 20 episodes of tasks and challenges.

Asked if modelling is like a ticket to Bollywood, she said: "It is a ticket to Bollywood if you want it to be. There are so many models who have been modelling for 15 years, then they have kids and then they still come back to the ramp and they want it to be so."

Citing examples of models who have not yet stepped into the tinsel town, Neha said that there are models like "Sapna Kumar and Indrani Dasgupta who have been modelling for years and not stepped foot in Bollywood".

Talking about her own decision about moving into the cinema world, she said: "Even I was modelling and I realised that I am done and I don't want to model more, and then I moved into a space where I had more creative liberty. I also had a theatre background... so everybody has different explanations, reasons for doing so (making the shift from modelling to acting)," she said.

In Bollywood, Neha has featured in films "Garam Masala", "Julie", "Ek Chalis Ki Last Local", "Dasvidaniya" and "Singh Is Kinng".

Other former beauty queens who took to films are Juhi Chawla, Sushmita Sen, Aishwarya Rai Bachchan, Priyanka Chopra and Lara Dutta. - IANS 

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