Indian woman-led deep tech startup Instoried secures $200 mn
07-April-2022

Deep tech platform Instoried on Thursday said it has secured $200 mn commitment from global investment group GEM Global Yield, and will use the funds to expand operations globally and develop artificial intelligence (AI)-based content generation tools.
Led by a woman founder, Sharmin Ali, Instoried uses AI to help people write original and more lively content, make messaging crisper, improve headline impact, improve empathy and tone.
Utilising 30 million data points, the platform's proprietary algorithm powers a top-notch collaborative content creation tool that provides instant feedback in real-time.
"Instoried helps people convey the proper tonality in everything they write from email to blogs, from marketing copy and advertising to long-form articles," said Sharmin Ali, also the CEO of Instoried.
The platform will further invest in its technology to add a Google Chrome extension, a WordPress plug-in and other elements to its product portfolio.
Under the agreement, GEM will provide a share subscription facility of up to $200 million, to be drawn at the option of the company, for a 36-month term following a public listing.
Instoried aims to go public via SPAC (special purpose acquisition company) or the traditional IPO route.
Additionally, the platform has plans to grow its executive team and presence globally.
For the India market, Instoried will focus on hiring for leadership and technology roles, develop the tech stack to launch their own content generation tool and invest in marketing in India and Asia markets.
GEM is a $3.4 billion, alternative investment group with offices in Paris, New York and the Bahamas. - IANS
PM Modi Condemns Abuse of His Late Mother at Bihar Rally, Calls It Insult to All Mothers
Indian Army Joins US Troops in Alaska for Yudh Abhyas 2025 Military Exercise
TN, Puducherry Brace for Rain and Strong Winds, IMD Warning for Coastal Areas
Sasikanth Senthil Hospitalised but Continues Fast for Rs 2,152 Crore SSA Funds to TN
PM Modi Shares Candid Moment with Xi Jinping and Putin at SCO Summit