Huami partners with Reliance Digital stores to go offline

Xiaomi-backed wearable brand Huami on Thursday officially partnered with Reliance Digital to strengthen its presence in India.

Currently, customers can purchase smartwatches like Bip Lite, Verge Lite and GTR 47.2mm through offline stores from cities like - Delhi, Mumbai, Bangalore, Kolkata, Lucknow, Pune, Chandigarh, to name a few.

Very soon the brand is going to increase the product portfolio for the offline market.

"After receiving a wide acceptance from the Indian consumers through online presence via E-commerce giants, we believe it is important for us to strengthen our presence by going offline in India," Mark Mao, Vice President of Overseas Business, Huami, said in a statement.

Huami has recently launched the Amazfit GTS smartwatch in India for Rs 9,999.

The device is equipped with varied advanced functionalities like lasting battery life of up to 14 days, a 1.65-inch (348x442 pixels) AMOLED display with a curved screen, 341ppi pixel density and a 2.5D Gorilla Glass 3 protection.

The device also features 5 ATM water resistance, GPS enabled + GLONASS dual positioning function, Bluetooth v5.0 and 24 hours heart rate monitoring.IANS